“Realizing that I was a primarily visual thinker was a significant turning point in my career. Believe it or not, I only realized it last year. Yes, I went to art school and, yes, I have done visually creative things most of my life, but I always assumed that everyone saw images the way I did. But after talking to enough of my friends, colleagues and clients, I realized that wasn’t true. Some people aren’t visual thinkers. Some people think verbally, and some of those people may have a much easier time with writing than I do. But once I realized that, I had a bit of an epiphany: No wonder so many design professionals struggle with writing—they force themselves to start with words rather than the images their mind has already created!
Bingo. If you’re a visual thinker, start with what you know!”